This week on my blog there was meant to be a second part to my Phix post, saying that, it was meant to go on last week! I'll let you into the little fact of why its not gone up yet - the weather. The weather outside (as the song states) is frightful and here in Manchester it's certainly living up to Dean Martin's hit.

I think everyone with a blog is in the same position in the winter, I've heard the people I follow say 'they're going to take photographs when it finally gets light outside' I kid you not, I've not seen the sun in a week and I'm having the exact same problem! I'm writing this post on dark, cold Tuesday night and I can tell you its literally not stopped pouring with rain all day.

This is why I've decided to do the best I can putting other post's on hiatus and sharing this one instead. This post features one of the coolest brands I've discovered in the past year. Yes, that cool! The brand I want to share with you all tonight is called 'Good Morning Keith'.

Again, it's a brand I came across via Instagram. A few of my friends have also done a little work for them, including the super cool Quentin of Tant D'avernir Paris jewellery and the all round legend that is Juan Milan. With me being gifted a few items of my choice a few weeks ago, I consider myself up there with the greats and I wanted to do a damn good job in showing you their pieces in the best way possible!

Their collection is like a time capsule, like the brand has come straight from Carnaby Street in the 70's with its retro feel and vintage styling, as soon as I saw it, I fell a little bit in love or should I say un peu amoureax as this brand is Parisian.

The main theme behind the collection is inspired by the Summer of 1967, which is more known as being 'The Summer Of Love'. When you look at the psychedelic round lettering used on the t-shirts it's like the bands that inspired the times, you really begin to feel where the collection was inspired, created and shaped from.

The brand name was something I did get a little 'ohhhh' moment from. I mean, I sort of knew the Keith part had a nod to the main man himself but I had no idea where the Good Morning part was from, well that's until I did a little research. The Boat That Rocked (one of my personal favourite movies for the enviable wardrobe department) in France for some reason was called Good Morning England, why? I have no idea, but now like me, you probably have had the 'ohhhh' moment of now knowing where the brand got its name.

The coolest part about the business I found out in my research however, is that the owner works alongside their grandmother, who by the way isn't just any 79 year old, she's got one big story to tell. Paulette is still enjoying her passions of music, fashion and sewing, actually hand embroiding the scarfs and bandanna's, each one taking her around three hours to complete, giving every single one a uniqueness and story. Which is pretty much the coolest thing ever, don't you agree?

This is a women who was around to soak up everything the 70's had to offer, living in central Paris at the time spending her evenings rubbing shoulders with such people as Jimi Hendrix, The Beatles, Bob Dylan, Janis Joplin and even the late great David Bowie! The more I read about her story the more mind blowing it is, surly no other brand has got someone making their accessories with this many legendary connections!

Anyway getting back to the garments themselves. As you can see I picked one of their super cool retro organic cotton T-shirts along with two of Paulette's signature detail scarfs. You know I'm a fan of a detail scarf, but I think these are the coolest I've ever been lucky enough to wear, not only as I know the story of who they were made by but also how high quality the silk is. Another little secret about the scarfs are that the material is actually bought from the recycled or unused cuts from Parisian fashion houses such as Dior and Saint-Laurent! Can it get much better?

Overall, I absolutely adore the brand and can't wait to see what they do next, which I think might be a selection of killer suits. I really think this is one of the best brands I've discovered this year and couldn't wait any longer to share it all with you! I'd strongly recommend heading across to Good Morning Keith to check out their amazing collection of vintage inspired, quality pieces and to read the full story of 70's icon Paulette, who's story is definitely worth the read!

Thanks for checking in,
till next time,


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